Shawna Moses, a laboratory scientist turned entrepreneur, is the Founder and CEO of Kinky Tresses, a natural hair care brand designed for tightly coiled textures. Combining her scientific expertise and personal experience, Moses creates premium, moisture-focused products that address dryness and promote healthy hair.
Kinky Tresses began after Moses experienced a chemical relaxer burn and struggled to moisturize her natural hair. Using her chemistry knowledge, she developed the Coconut Mango Hair Butter, which transformed her hair from brittle to soft and hydrated. This success inspired a full product line of shampoos, conditioners, and treatments made with high-quality natural ingredients.
The brand is celebrated for its long-lasting moisture retention and has garnered glowing reviews from customers worldwide. “Our mission is to provide science-based solutions that empower customers to embrace their natural hair,” Moses said.
Kinky Tresses is available globally at KinkyTresses.com, with updates and tips shared on Facebook and Instagram.
