Florida’s rising artist El Snappo is entering a new era, one marked by creative surge, personal growth, and a renewed commitment to elevating his voice in the state’s booming rap landscape. Fresh off a candid conversation on the We Are Florida podcast, he opened up about fatherhood, industry lessons, and the next chapter of his career.
At 26, Snappo embraces life as a father of two, determined to break generational cycles and support whichever paths his children choose. That mindset mirrors his own evolution, shaped by moments of validation and disappointment, including his brush with XXL Freshman recognition. Though he didn’t make the final list, the mention alone reinforced that his trajectory is climbing in one of rap’s most competitive fields.
Snappo admits he hasn’t fully unlocked his most personal storytelling yet. Unlike artists who record straight from emotion, he’s still learning how to pour real pain into his music. Even so, some of his strongest moments live in tracks like “No Chorus” and “Emotions,” two records he feels truly captured something real. He freestyles all his music, no pen, no pad, spending hours every morning sharpening that discipline.
With momentum behind him, Snappo is gearing up to drop a new single, “Aquafina,” followed by a full project titled Larger Than Ever. He’s giving himself three months to ensure the music reflects the weight of its title. His team plays a key role in picking from his massive vault of unreleased songs, a process he admits he doesn’t always agree with at first, but ultimately trusts.
Tour ambitions are high. Snappo sees himself on the road with major names like YoungBoy, Lil Wayne, or Luchi, artists he considers both influential and aligned with his energy. Rick Ross, one of Florida’s most respected voices, remains a personal favorite, though Snappo notes that major figures haven’t reached out with guidance just yet.
Internet fame has produced surreal moments, including a Houston fan sprinting toward him with a printed photo ready for an autograph. The encounter was a reminder of how far his music travels, even when he isn’t aware of its reach. Viral clips follow him online too, like the moment a young artist tried rapping to him while he waited for food, a moment widely misunderstood but ultimately harmless.
Snappo keeps a small, loyal circle, valuing people who bring honesty and real support. He’s equally intentional about romantic relationships, preferring partners who match his ambition, intelligence, and drive, not just physical appeal. He’s uninterested in casual spending on anyone who isn’t invested in themselves.
Outside the booth, Snappo is leaning into his love for cars. He’s brainstorming ways to step deeper into the automotive world, from potential dealership ventures to rentals, shows, and even leveraging Turo for his unused vehicles. He’s also looking ahead to the upcoming release of GTA 6, hoping to secure either character inclusion or soundtrack placement as Florida takes center stage in the game’s storyline.
His daily routine is built around discipline, prayer, self-care, content review, and three to four hours of nonstop freestyling to keep his creative engine running. His signature dreadlocks, maintained every few months, reinforce the image he has steadily crafted while crediting a stylist he considers one of the best in the game.
Snappo keeps his expectations for the industry realistic. He dreams of A-list status but understands the pressure, chaos, and mental grind that come with it. That awareness fuels his advice to newer artists: stay persistent, know your worth, and accept the full package that comes with chasing fame.
Looking ahead, he plans to collaborate with his cousin Three Hardway, who he believes is the next breakout artist from their area. While he’s open to outside collaborations, nothing meaningful has surfaced yet, but he’s patient, strategic, and focused on his own growth.
With new music loading, fresh merch on the way, and big plans that include painting his dream car and diving deeper into Florida’s rap culture, El Snappo is gearing up to make his loudest statement yet. His ambition is clear: shock the world, build generational opportunity, and leave a lasting mark on the state’s evolving sound.