Episode 120 of the Guest Speaker Series brings a thrilling conclusion to the year with none other than JORD4NEVERDIED. Once known primarily for his production work with artists like Vintage Lee, JORD4NEVERDIED has successfully transitioned into a powerful force in R&B, proving his talents as a singer and songwriter. His debut album GOOD GIRLS ARE OVERRATED! is a standout 11-track project featuring collaborations with Starchild Kayla, Alexandr., Jay Briss, and STEFAN THEV, with production from Sam Sully, STEVAN THEV, and others.
In the episode, JORD4NEVERDIED opens up about his evolution from a sought-after producer to a full-fledged artist. He shares how the transition wasn’t without challenges, as many were unsure whether to view him as a producer or an artist in his own right. Over time, he’s come to prefer being recognized primarily as an artist, although he continues to maintain his production skills. The shift, he notes, was similar to the dedication needed in basketball training – consistent practice, even when results aren’t immediate.
Jordan also delves into his creative process, revealing that he prefers making music in person with producers, rather than working with pre-made beats. For him, building a track from scratch in collaboration with friends holds more significance than the finished product. This hands-on approach has helped Jordan cultivate his own distinct sound and push his artistic boundaries.
The conversation shifts to Jordan’s debut album, GOOD GIRLS ARE OVERRATED! Jordan shares the multiple meanings behind the potentially controversial title, explaining that it reflects the experience of losing oneself in a relationship and idealizing someone, only to discover they aren’t what you expected. The album explores themes of love, balance, and the importance of communication in relationships, drawn from Jordan’s personal experiences.
A highlight of the conversation is Jordan’s discussion of GOOD GIRLS ARE OVERRATED! track “Forsaken.” Created in just 10 minutes with producer Stefan Thev, Jordan reflects on his intuitive, freestyle-based songwriting process. He notes that, often, he doesn’t fully understand the meaning of his lyrics until after the song is completed, revealing the organic, emotional nature of his approach.
In addition to the deeper topics, Jordan shares some lighthearted moments, including his previous artist alias, the obsession of anime among hip-hop artists, and a hilarious story about accidentally slapping someone at Vintage Lee’s “Grease Feast.” The conversation also takes a turn into sports, where Jordan humorously debates the overrated status of NBA star Shai Gilgeous-Alexander, discussing why he believes Jayson Tatum will ultimately be regarded as a better player than Carmelo Anthony & Paul Pierce and much more.
