ISHA! reached a major career milestone this week after winning New Artist of the Year at the 2025 Boston Music Awards, becoming the first artist from the 978 area to receive the honor. The recognition capped off a year of steady output, increased visibility, and growing influence across the Massachusetts music scene.
The artist has had a notably active year, releasing multiple singles and accompanying music videos that helped expand her reach beyond her hometown and into the broader Boston market. Her consistent releases and onstage presence contributed to her momentum heading into the awards season, positioning her as one of the region’s most closely watched emerging acts.
ishafromthe978
ishafromthe978
In addition to taking home the award, ISHA! also performed live during the Boston Music Awards ceremony on Wednesday night, further solidifying her presence on one of the city’s most visible industry stages. The event brought together artists, executives, and creatives from across genres, spotlighting those shaping Boston’s evolving sound.
ISHA! publicly acknowledged the role of her team and collaborators crediting their support throughout a demanding year. She also highlighted the importance of support from both her local community and a growing audience online, noting that sustained encouragement from peers, fans, and supporters played a key role in her progress.
While celebrating the win, the artist also reflected on the personal challenges she faced over the past year, framing the award as both a professional achievement and a moment of perseverance. She emphasized her commitment to continued growth, accountability, and maintaining momentum regardless of circumstances.
Beyond music releases and live performances, ISHA! recently expanded her creative output with the release of ESCAPE, a short film that adds a visual and narrative layer to her artistic direction. The project is now available and represents another step in her broader creative evolution.
With a Boston Music Awards win, a busy release schedule, and increasing recognition across the region, ISHA! closes 2025 positioned for continued development as she builds on a year defined by resilience, productivity, and measurable progress.
