Diddy has announced the opening of a brand-new marketplace for “Black businesses and cultures worldwide.”
Puff shared a video on Instagram on Wednesday, July 12, in which he discussed Empower Global, his most recent business endeavor.
“With Empower Global’s debut. Our goal is to give Black-owned businesses a platform to connect with a global market and to enable consumers to support and patronize the top Black-owned brands in lifestyle, fashion, and beauty.
“By providing Black entrepreneurs with opportunity to launch and grow prosperous enterprises, we hope to elevate the Black community. Real economic empowerment entails giving individuals access to resources, opportunities, and opportunities. It entails maintaining the value of the dollar and keeping it moving across our local communities.
According to Diddy, the story of Black Wall Street, where Black unity succeeded, served as the inspiration for Global Empower. What can be created when we help one another and invest in our communities motivated us.
“Empower Global will be the biggest Black-owned marketplace where customers can discover products created exclusively by Black entrepreneurs,” Diddy said.
Our Black Wall Street is here. This is our Main Street of Black. The Black economy will be financed and fueled by this platform. To actually alter our world, we must first empower one another. Together, we can change things. Together, we can strengthen one another and change our neighborhoods. Together, we can create a future that is more diverse and empowered.
Sean Combs, also known as Diddy, said in the caption that inspiring change has been on his mind for a while and that, in order to succeed, people must come together and support one another.
I considered how to bring about radical change for a very long time,” he stated. “Over the years, I’ve come to understand that real change begins with us. I’m fervently committed to building a platform that will demonstrate the strength of unity. I’ve learned through my life’s work and the many levels of accomplishment that cooperation is necessary for our people to advance.
“Empower Global offers a remedy for all the issues that have hampered our communities. Let’s band together, brand by brand, business by business, person by person, client by client, and dollar by dollar.
The announcement of Comb’s platform launch came just after the rapper ended a highly profitable association with the UK liquor company Diageo. In his lawsuit against the company, the rapper claimed that it had engaged in racist behavior.