Crew Love has announced its upcoming event, City Takeover, a day party dedicated to celebrating local fashion and community. The event takes place on Sunday, September 21st, from 5:00 p.m. to 10:00 p.m. at SOJUba, 1265 Boylston Street, Boston, MA 02215. Doors open at 4:50 p.m., and entry is limited to ages 21 and up.
City Takeover invites attendees to wear clothing from their favorite local brands, boutiques, or designers. A central feature of the event is a cash prize for the best outfit, highlighting Boston-based style and encouraging participants to showcase the city’s creative fashion community.
The day party will feature performances from some of Boston’s DJs, with sets spanning dancehall, hip-hop, Afrobeats, soca, and R&B. The combination of music and fashion aims to create a space that reflects the city’s diverse culture.
Crew Love describes the event as a celebration of unity, community pride, and local creativity. The initiative emphasizes honoring the people of Boston by spotlighting independent clothing brands and boutiques while bringing residents together through music and style.
Attendees can expect a mix of live DJ sets, local fashion on display, and a contest element with the prize for best “city outfit.” The event encourages participants to support Boston-based designers by wearing their work during the party.