Just ahead of her Cowboy Carter Tour, Beyoncé has announced a new collaboration with Levi’s, offering fans a limited-edition t-shirt that nods to her latest album and personal style. The collection was revealed on May 13 and features a redesign of the Levi’s logo to reflect the double “i” spelling seen throughout Cowboy Carter.
Fans can purchase the Beyoncé x Levi’s Graphic Essential Sporty Ringer tees in two colorways: white with red trim and solid black. Each shirt is priced at $45 and is currently available on Beyoncé’s official website.
Starting May 16, the shirts will be available globally through Levi.com, the Levi’s mobile app, and select Levi’s stores. The collaboration adds to the tour’s growing merchandise lineup, which has included hints tied to a future release titled Act III.
This latest drop celebrates both the current partnership and the track “Levii’s Jeans” featuring Post Malone from Beyoncé’s Cowboy Carter album. The collaboration initially launched with two short film-style commercials—Chapter 1: Launderette and Chapter 2: Pool Hall—highlighting Levi’s denim heritage.
The t-shirt line adds a casual yet themed option for fans looking to dress in Cowboy Carter fashion ahead of the tour’s kickoff.