Lil Yachty doesn’t enjoy the taste of alcohol, so he made his own. The Atlanta rapper launched his tequila seltzer, Yacht Water, on Thursday (Feb. 27), adding another venture to his growing business portfolio.
Boat partnered with Quality Control’s Kevin “Coach K” Lee and Sneaky Pete Spirits for the drink. “I’m sure you guys know I don’t really enjoy alcohol… I just don’t like the taste,” Yachty says in a humorous ad. “I wanted something that tastes good, so I made Yacht Water.”
Fans and celebrities reacted to the launch, with Justine Skye requesting a sample in Yachty’s Instagram comments. The drink is currently available at select retailers, seemingly limited to the Atlanta area.
Beyond music, Yachty has built a strong brand partnership resume, having worked with Target, Sprite, Nautica, Axe, Adidas, and Alexander Wang. While he hasn’t released much new music in 2025, last year he collaborated with James Blake on their Bad Cameo album.
Watch the Yacht Water ad below.
