Levi’s is set to debut its new line, Blue Tab, marking a shift towards more refined denim offerings. Contrasting with the youthful and experimental Orange Tab line, Blue Tab targets a more polished demographic, redefining Levi’s classic Canadian tuxedo with upscale statement pieces.
This new era for Blue Tab introduces a fresh range of denim silhouettes, such as the Marker Loose jean, blending influences from iconic Levi’s styles like the 511 and 501. Accompanying staples include the Marc Ruth Jacket, classic fishtail parkas, chambray work jackets, and heavyweight t-shirts all upgraded with modern fabrics for everyday elegance.
Levi’s remains committed to its authentic workwear roots through Blue Tab, embracing textiles like chambray, selvage denim, and napped denim. This blend of materials adds sophistication to casual styles, offering a renewed sense of everyday luxury.
The launch of Levi’s Blue Tab is scheduled for January 31, promising a fresh take on timeless denim classics.